FREE: The work day has ended and is time to get in my car and let loose belting out show tunes and oldies, as “The Perfect Formula for Summer Fitness” recommends. On my drive home, I may want to make a few stops. Everything from the dry cleaners to the grocery store may be on my list, but one thing that definitely has not made the schedule is working out.
Many excuses can defend the working out question complex. One may ask, “Hey, do you want to go to this great kickboxing class later or a run on the treadmill?” My mind is yelling, “What are you crazy?” However, this answer is not an appropriate response. Acceptable responses include, but are not limited to; “I broke my leg recently, you just can’t tell, “Sting is in town for one night only” and “I’ve been waiting all week to watch The Bachelor.”
Saying, “I don’t know if it is worth the money” is an unacceptable excuse. Today, gyms offer everything from five day trial passes to two week trial passes. These no strings attached free-trial memberships allow first time users to experience all the gym has to offer for that allotted time period. By offering this coupon, potential members can see if a gym membership would be worth their time and money in the future.
Hypothetically, one could really utilize these free memberships all summer long. Just in Smyrna alone, there are over ten gyms. Imagine all of the free gym days that one could accrue just by stopping in a variety of gyms on their way home.
Now don’t get me wrong, these trial passes are not guaranteed to give you Suzanne Somer’s Flex Belt Abdominals or Dirk Nowitzki’s championship upper biceps, but they will truly get you on the right path to a healthier and more fit lifestyle. And who knows, perhaps you will find a new passion for working out.
The Brand Management Intern, Ariel